My name is Matt Cooley and value creation has always been central to my career, from start-ups to multi-billion-dollar product lines. As a finance executive at successful companies, I've noticed a thing or two about what creates versus destroys value. 

In the UPSIDE/DOWNSIDE podcast, we explore value creation and share a few laughs on the way to higher profits and cash flow.​

I wish you the best on your Value Creation journey!